This best of the best is chosen from the top golds across all categories. One diamond awarded. This is decided amongst & by the Jury Presidents.
This is chosen from the top Golds across the entries within the group of entry. Hence each group can have 1 grand prix award. Jury presidents at their discretion may choose not to have any grand prix within the group of entry.
This will be awarded to the campaign that has impacted sustainability and conservation of the environment and natural resources for future generations. A single award that doesn’t need a separate entry but will be picked from the existing entries.
As attention spans decline with explosion in customer communication on digital the challenges to create relevant, timely and meaningfully valuable conversations surmount.
Every year, one outstanding campaign is honored with the Gold Inbox Award. This special award recognizes the most innovative use of Digital Communications through Marketing Automation – whether as a solo effort or a major component of an integrated campaign.
A small independent / single location agency with a staff of 40 or less may qualify for this award.
An agency which is independent or part of a network may qualify for this award. The winning agency must have at least 3 metals including 1 gold to qualify.
A network that has agencies which have won metals at India, Middle East and Asia shows may qualify for this award.
Each show will have a brand of the year. The brand with which the best campaigns have been executed and entered at the shows may be eligible to qualify.
Each show will have a client of the year.
How points are calculated:
Special awards are tabulated by a points tally. There is 1 point for finalist/leader status, 2 for bronze, 3 for silver, 4 for gold, and 5 for grand prix and 10 for Best of Show/Diamond.
Sum total of all the points assigned to each metal won at the show.