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finalists-2018

Channel

Best Use Of Direct Mail

Diwali – Beejbox wali
Entry No: BDM_Ch-0005

Best Use Of Drtv/Video

The Marathon of Life
Entry No: BDV_Ch-0019

Best Use Of Drtv/Video

Fire Up Your TV
Entry No: BDV_Ch-0003

Best Use Of Drtv/Video

Sabse Saste 5 din
Entry No: BDV_Ch-0011

Best Use Of Drtv/Video

When Durex launched Jeans
Entry No: BDV_Ch-0023

Best Use Of Drtv/Video

Bruises Can Be Good
Entry No: BDV_Ch-0002

Best Use Of Email

An intelligent e-mailer to sell Asus’ intelligent phone
Entry No: BE_Ch-0005

Best Use Of Email

Power of Email Marketing – Lunch and Business go together!
Entry No: BE_Ch-0011

Best Use Of Email

Inactive to Active
Entry No: BE_Ch-0010

Best Use Of Email

ENABLING BETTER ONLINE TRADING THROUGH EMAIL INNOVATION
Entry No: BE_Ch-0002

Best Use Of Experiential

The Inspiration Medal
Entry No: BUE_Ch-0022

Best Use Of Experiential

Making our world #ashadebetter
Entry No: BUE_Ch-0004

Best Use Of Experiential

India 1st Virtual Reality Activity for Air Conditioners
Entry No: BUE_Ch-0018

Best Use Of Experiential

The Bench
Entry No: BUE_Ch-0002

Best Use Of Experiential

The #UnitedByHCL Hackathon
Entry No: BUE_Ch-0017

Best Use Of Experiential

Jeevansathi Mandap
Entry No: BUE_Ch-0024

Best Use Of Experiential

Jal Gullak Bhagalpur
Entry No: BUE_Ch-0012

Best Use Of Mobile

Building India’s first online Platelet Donor Community
Entry No: BM_Ch-0005

Best Use Of Mobile

#HoliNotHooliganism
Entry No: BM_Ch-0010

Best Use Of Mobile

Sabse Saste 5 din
Entry No: BM_Ch-0006

Best Use Of Mobile

Dettol – Chota Bheem In-Game Integration
Entry No: BM_Ch-0002

Best Use Of Mobile

Friendship- 1 Drunk Driving- 0
Entry No: BM_Ch-0007

Best Use Of Search / Display

Dominating the Top position on Google Search for Myntra via Innovative SEO
Entry No: BSD_Ch-0010

Best Use Of Search / Display

Mutual Funds Sahi Hai
Entry No: BSD_Ch-0011

Best Use Of Search / Display

Google’s ‘SmartSearch enabled Display Banner’ boosts Search Volume By 60%
Entry No: BSD_Ch-0004

Best Use Of Search / Display

How Johnson and Johnson’s helped new parents find quick solutions for baby care
Entry No: BSD_Ch-0008

Best Use Of Search / Display

The Uprising Hijack
Entry No: BSD_Ch-0005

Best Use of Social Media

The Mosquito That Poked Dengue
Entry No: BSM_C-0015

Best Use of Social Media

The Marathon of Life
Entry No: BSM_C-0030

Best Use of Social Media

JCB Backhoe Loader Lead Generation & Awareness Campaign on Social Media
Entry No: BSM_C-0026

Best Use of Social Media

Tubelight
Entry No: BSM_C-0020

Best Use of Social Media

Happydent #MomBeingMom
Entry No:BSM_C-0005

Best Use of Social Media

A Decade of Transforming Lives
Entry No: BSM_C-0008

Best Use of Social Media

#DecideYourPrice
Entry No: BSM_C-0014

Best Use of Social Media

Tata Ultra #DilSeTruck
Entry No: BSM_C-0032

Best Use of Social Media

Think Cricket Think Pizza Hut
Entry No: BSM_C-0031

Best Use Of Virtual Reality/Augmented Reality

PHYGITAL – Use of Immersive Tech to drive virtual site visits which is customary to booking a house
Entry No: BVRAR_Ch-0001

Best Use Of Virtual Reality/Augmented Reality

MADICTIONARY
Entry No: BVRAR_Ch-0002

Best Web/Ecommerce

Rin Career Ready Academy
Entry No: BWE_Ch-0002

Best Web/Ecommerce

Cipla- Breathefree Website..
Entry No: BWE_Ch-0001

Craft

Art Direction

MOUNTAIN DEW – RISK UTHA NAAM BANA
Entry No: AD_Cr-0005

Art Direction

RBtC Coffee Table Book Vol II – A chance to pause, go backwards, and move forward; All at the same time.
Entry No: AD_Cr-0001

Best Artificial Inteligence

Ezee Hugs
Entry No: BAI_Cr-0001

Best Artificial Inteligence

Video Statement
Entry No: BAI_Cr-0002

Content

Unlocking IoT Adoption: Business Talk versus Tech Talk
Entry No: C_Cr-0030

Content

Datsun #MorePower2You
Entry No: C_Cr-0014

Content

Give A Beat – A song for CHD awareness driven by the percussion of heartbeats
Entry No: C_Cr-0028

Content

Camlin Fan Art Project – Bahubali
Entry No: C_Cr-0013

Content

Pyar Ka Panchnama by Durex
Entry No: C_Cr-0031

Content

Disrupt the Classroom: Education in the digital age
Entry No: C_Cr-0026

Content

Sanskarshala
Entry No: C_Cr-0009

Content

Daughter’s Diary
Entry No: C_Cr-0003

Sector

Automotive

Ford’s Digital Drive Towards Customer Acquisition
Entry No: A_S-0001

Automotive

Datsun #MorePower2You
Entry No: A_S-0002

Automotive

Overall CRM Program
Entry No: A_S-0004

Business Products And Services

YOUR PASSPORT DELIVERED
Entry No: BPS_S-0003

Business Products And Services

#LivingWithBosch
Entry No: BSM_C-0022

Business Products And Services

HP PC Account Based Marketing
Entry No: BPS_S-0001

Consumer Products And Services

‘Quality Air for Life’
Entry No: CPS_S-0006

Consumer Products And Services

Why get stuck with service providers that barely care?
Entry No: CPS_S-0003

Consumer Products And Services

Honeywell: Clearing the air
Entry No: CPS_S-0001

Financial And Insurance

Mutual Funds Sahi Hai
Entry No:FPS_S-0011

Financial And Insurance

Out of Reach – 1 Crore Challenge
Entry No: FPS_S-0008

Financial And Insurance

Max Bupa AnyTimeHealth (ATH)
Entry No: FPS_S-0012

Financial And Insurance

HDFC Life – #YoungAndResponsible
Entry No: FPS_S-0005

Not-For-Profit

#LforLove
Entry No: NFP_S-0022

Not-For-Profit

YIAC – Customised Bumper Ads
Entry No: NFP_S-0014

Not-For-Profit

#HoliNotHooliganism
Entry No: NFP_S-0020

Not-For-Profit

#ConnectingSigns – a campaign for Specially Enabled, Deaf and Mute – learn their language
Entry No: NFP_S-0021

Not-For-Profit

Khotay Sikke
Entry No: NFP_S-0007

Not-For-Profit

Daughter’s Diary
Entry No: NFP_S-0003

Pharmaceutical And Healthcare

Blink To Speak
Entry No: PAH_S-0002

Pharmaceutical And Healthcare

#MomvsFlu
Entry No: BIC_SPL-0017

Pharmaceutical And Healthcare

Give A Beat – A song for CHD awareness driven by the percussion of heartbeats
Entry No: PAH_S-0009

Pharmaceutical And Healthcare

JIVA Ayurveda achieves a 4X increase in Consumer responses with Surbo
Entry No: PAH_S-0003

Publishing/Entertainment/Media

Union Budget 2018
Entry No: PEM_S-0017

Pharmaceutical And Healthcare

TATA Tea Jaagore
Entry No: PEM_S-0019

Pharmaceutical And Healthcare

Daughter’s Diary
Entry No: PEM_S-0004

Publishing/Entertainment/Media

Adha Glass Pani
Entry No: PEM_S-0001

Retail And Direct Sales

Pizza Hut: Delivering a frictionless customer experience
Entry No: RDS_S-0001

Retail And Direct Sales

Croma- Upgrade Lives..
Entry No: RDS_S-0003

Retail And Direct Sales

Parx Hunt 2017
Entry No: RDS_S-0002

Technology And Communications

Meet4Solutions – How Tata Tele Business Services provided solutions consulting for India’s entrepreneurs
Entry No: TAC_S-0008

Technology And Communications

An intelligent e-mailer to sell Asus’ intelligent phone
Entry No: TAC_S-0003

Technology And Communications

Light up LoC
Entry No: TAC_S-0004

Technology And Communications

The #UnitedByHCL Hackathon
Entry No: TAC_S-0002

Travel & Hospitality

Riding the Navi under the Goan sun
Entry No: S_TH-0001

Travel & Hospitality

Singapore Tourism Board – Passion Made Possible
Entry No: S_TH-0003

Travel & Hospitality

#inLOVEwithSWITZERLAND
Entry No: S_TH-0002

Travel & Hospitality

Video First Content Strategy
Entry No: BDV_Ch-0013

Special

Best Campaign for Social Good

Excuses do not save life, Platelet Donation does!
Entry No: BSG_Spl-0036

Best Campaign for Social Good

Blink To Speak
Entry No: BSG_Spl-0019

Best Campaign for Social Good

Fair & Lovely Foundation – Beginning of a journer
Entry No: BSG_Spl-0002

Best Campaign for Social Good

Season of Joy
Entry No: BSG_Spl-0001

Best Campaign for Social Good

#IWillDriveYouHome
Entry No: BSG_Spl-0046

Best Campaign for Social Good

#Thankyoufauji
Entry No: BSG_Spl-0043

Best Campaign for Social Good

Bruises Can Be Good
Entry No: BSG_Spl-0003

Best Campaign for Social Good

The Blind Faith Upgrade
Entry No: BSG_Spl-0004

Best Campaign for Social Good

Jal Gullak Bhagalpur
Entry No: BSG_Spl-0011

Best Campaign for Social Good

Adha Glass Pani
Entry No: BSG_Spl-0007

Best Campaign Under 250 K

20 years of Debit Card
Entry No: BC250K_SPL-0016

Best Campaign Under 250 K

#IndigoGram
Entry No:BC250K_SPL-0015

Best Campaign Under 250 K

#HomemakersBestCEOs
Entry No:BC250K_SPL-0010

Best Campaign Under 250 K

Undercover celebrity
Entry No:BC250K_SPL-0012

Best Campaign Under 250 K

The Blind Faith Upgrade
Entry No:BC250K_SPL-0001

Best Customer Acquisition Campaign

KAAN KHOL KE SUN LO, ISSE SAASTA SMART PHONE NAHI MELEGA
Entry No: BCAC_SPL-0009

Best Customer Acquisition Campaign

Customer acquisition through digital marketing
Entry No: BCAC_SPL-0013

Best Customer Acquisition Campaign

The Uprising Hijack
Entry No: BCAC_SPL-0004

Best Customer Acquisition Campaign

Who is Ruuh?
Entry No: BCAC_SPL-0012

Best Customer-Centric Campaign

Online Fab Fest (O.F.F.)
Entry No: BCCC_SPL-0013

Best Customer-Centric Campaign

Shining a New Light on Banking for Senior Citizens
Entry No: BCCC_SPL-0009

Best Customer-Centric Campaign

Dragging yourself to work everyday? No More!
Entry No: BCCC_SPL-0010

Best Data Inspired Intelligence

BEST DATA-INSPIRED INTELLIGENCE – Bonus miles Airline Activation campaign
Entry No: BDII_Spl-0006

Best Data Inspired Intelligence

How JetPrivilege reached out to its members with data insights to drive redemption
Entry No: BDII_Spl-0008

Best Data Inspired Intelligence

Recommender System
Entry No: BDII_Spl-0009

Best Data Inspired Targetting

PC Literacy Days – Location Based Ads
Entry No: BDIT_Spl-0012

Best Data Inspired Targetting

MARKETING AUTOMATION POWERING LIFECYCLE EMAILS OF YATRA.COM
Entry No: BDIT_Spl-0006

Best Data Inspired Targetting

How JetPrivilege reached out to its members with data insights to drive redemption
Entry No: BDIT_Spl-0010

Best Integrated Campaign

Say Yes To The World
Entry No: BIC_SPL-0011

Best Integrated Campaign

India’s first online platelet donor community
Entry No: BIC_SPL-0014

Best Integrated Campaign

YES BANK IPL 2017
Entry No: BIC_SPL-0025

Best Integrated Campaign

Unlocking IoT Adoption: Business Talk versus Tech Talk
Entry No: BIC_SPL-0031

Best Integrated Campaign

Durex Jeans
Entry No: BIC_SPL-0013

Best Integrated Campaign

Amazon- Fire TV Launch
Entry No: BIC_SPL-0008

Best Integrated Campaign

Kona Kona Cashfree
Entry No: BIC_SPL-0032

Best Integrated Campaign

Kotak 811:- Shop Pay Bank Live
Entry No: BIC_SPL-0033

Best Loyalty Or Retention Campaign

Customer Lifecycle Management
Entry No: BLRC_SPL-0004

Best Loyalty Or Retention Campaign

UTI Summit
Entry No: BLRC_SPL-0003

Best Loyalty Or Retention Campaign

Season of Joy
Entry No: BLRC_SPL-0001

Best Use Of Technology

An intelligent e-mailer to sell Asus’ intelligent phone
Entry No: BUoT_SPL-0011

Best Use Of Technology

Citibank Hello Campaign
Entry No: BUoT_SPL-0019

Best Use Of Technology

HDFC Bank – Banking on Local Search
Entry No: BUoT_SPL-0006

Best Use Of Technology

RexBot educates India’s youth on healthy sex
Entry No: BUoT_SPL-0005